HOW TO ATTRACT NEW FOLLOWERS

Most of us want to grow our accounts and gain new followers ...

but we also need to factor in that we want the right followers the ones that may become clients or at least form a connection with us.

Here's how

SEARCHABLE NAME

Make sure you include a searchable keyword, related to your niche, in your name.
You can also use a searchable term within your username.

HASHTAGS

#audience #instagramcoach #contentmarketer #content #instagramcontent #socialmediatips #location #londonsocialmedia #sanfranciscoeats

Utilize hashtags and include the ones your target audience would be searching for. Try to go for the more niche hashtags rather than the high competition large hashtags.

LOCATION

Utilize location tags especially if you serve a particular place. Use this in hashtags and also the geotags.

Pro tip - even if you aren't targeting a particular locale you can tag a popular location.

ALT-TEXT

Alt-text not only makes your content more accessible to the visually impaired, but it also boosts discoverability beyond Instagram (as SEO pushes your content to Google).

If your bio and content align and you use these four tips you will attract the right followers to your account.

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